Good question. Anything and everything members want. Every single quarter we will survey all members to understand the best programming for our content. Whether it is interviews based on member questions or traveling to create a docu-series around experts — members will get full control of how different stories will be portrayed. We will aim for 1-2 high level productions every month (depending on guest availability).

Taste. It sounds strange, but it is the best word we can find. Taste for types of content, types of business, types of events and everything else. We want to help our network evolve, and the best way we can do that is to match people with similar tastes and vision.

There is a strong belief that the value provided will easily be over $30, but I want to keep the pressure very low in terms of its financial reward. This is so the team and I can focus on providing the stories that are valuable to our network in areas not only related to business. Often it is entertaining content or that fun new friend that helps us break into new heights in our professions.

You got an invite to Club 37 because there is at least one other person in Club 37 who will massively benefit from your expertise and story. I can't guarantee that Club 37 will impact you the same way you will have that impact on someone else, but chances are high. "When we give, we attract".